Elegant, functional design and love of detail are given top priority at GEFU. The passion for this can be felt throughout the entire development team. The idea for a new product usually begins with a spontaneous idea and the first, rough freehand sketches. These give rise to new trains of thought and new drawings again and again, not only in the office but also at home and on the road. Sometimes even on beer coasters. This creative process can take weeks or sometimes even months. After all, the team is not only interested in function and attractiveness but in imbuing each product with its own character, that certain something which gives every customer the secure feeling of having chosen precisely the right kitchen tool.